However, analysts said that 1Pay will meet challenges ahead. In 2015, MOG, its holding company, cooperated with over 25 mobile game producers in Vietnam, recording about 50,000 app downloads and installations daily.
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The strength of 1Pay is that it can take full advantage of the holding company. However, unlike other mobile payment platforms, which focus on the domestic market, 1Pay developers have decided to take risks to develop overseas. After that, 1Pay’s partners will get paid in accordance with profit sharing contracts signed between the parties.Įstablished in 2013, 1Pay is a startup project developed by MOG Vietnam. Money will be remitted to 1Pay’s accounts. When choosing to make payment via SMS, for example, game item buyers will make payment via 90xx and 8xxx phone numbers by sending the codes of scratch cards. Users, when downloading or buying items in games, can pay manufacturers through tools provided by 1Pay such as SMS, online payment or pre-paid cards. It allows game producers to open accounts on its system.
The products 1Pay targets are mobile games. Unlike technology firms, 1Pay focuses on attacking a niche market.ġPay provides payment services to mobile app producers and users. VietNamNet Bridge - Established in 2013, 1Pay is a startup project developed by MOG Vietnam.
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